{"product_id":"water-works-water-activated-permanent-powder-hair-color","title":"WATER WORKS Water Activated Permanent Powder Hair Color","description":"\u003cdiv class=\"product-description\"\u003e \u003ch1\u003eWATER WORKS Water Activated Permanent Powder Hair Color - #27 Natural Light Brown (0.21oz)\u003c\/h1\u003e \u003cp\u003eGet natural-looking gray coverage with \u003cstrong\u003eWATER WORKS Water Activated Permanent Powder Hair Color\u003c\/strong\u003e. Shade \u003cstrong\u003e#27 Natural Light Brown\u003c\/strong\u003e is designed to blend smoothly for a refined light brown result that looks balanced and salon-fresh—without complicated mixing steps.\u003c\/p\u003e \u003ch3\u003eKey Features\u003c\/h3\u003e \u003cul\u003e \u003cli\u003e \u003cstrong\u003eShade:\u003c\/strong\u003e #27 Natural Light Brown\u003c\/li\u003e \u003cli\u003e \u003cstrong\u003eGray Coverage:\u003c\/strong\u003e Designed for effective coverage with a natural-looking finish\u003c\/li\u003e \u003cli\u003e \u003cstrong\u003eWater Activated:\u003c\/strong\u003e Just add water—no developer needed\u003c\/li\u003e \u003cli\u003e \u003cstrong\u003eConvenient \u0026amp; easy:\u003c\/strong\u003e Quick at-home application for on-the-spot color\u003c\/li\u003e \u003cli\u003e \u003cstrong\u003eGentler approach:\u003c\/strong\u003e Designed to help reduce the look of dryness compared to harsher coloring routines\u003c\/li\u003e \u003cli\u003e \u003cstrong\u003eIncludes:\u003c\/strong\u003e Concentrated powder + measuring cup\u003c\/li\u003e \u003c\/ul\u003e \u003ch3\u003eWhat’s Included\u003c\/h3\u003e \u003cul\u003e \u003cli\u003e0.21 oz concentrated color powder\u003c\/li\u003e \u003cli\u003eMeasuring cup\u003c\/li\u003e \u003c\/ul\u003e \u003ch3\u003eHow to Use\u003c\/h3\u003e \u003col\u003e \u003cli\u003eMix the color powder with plain water according to your desired strength.\u003c\/li\u003e \u003cli\u003eApply evenly to hair (focus on gray areas first for best coverage).\u003c\/li\u003e \u003cli\u003eProcess according to your preferred timing and desired intensity.\u003c\/li\u003e \u003cli\u003eRinse thoroughly and style as desired.\u003c\/li\u003e \u003c\/ol\u003e \u003ch3\u003eNotes\u003c\/h3\u003e \u003cul\u003e \u003cli\u003eColor results may vary depending on natural or current hair color.\u003c\/li\u003e \u003cli\u003eWear time may vary by hair type and hair condition.\u003c\/li\u003e \u003c\/ul\u003e \u003ch3\u003eProduct Format\u003c\/h3\u003e \u003cul\u003e \u003cli\u003e \u003cstrong\u003eType:\u003c\/strong\u003e Water-Activated Permanent Powder Hair Color\u003c\/li\u003e \u003cli\u003e \u003cstrong\u003eShade:\u003c\/strong\u003e #27 Natural Light Brown\u003c\/li\u003e \u003cli\u003e \u003cstrong\u003eNet Weight:\u003c\/strong\u003e 0.21 oz\u003c\/li\u003e \u003c\/ul\u003e \u003c\/div\u003e \u003cp\u003e(Barcode: 019965709224, 019965709231, 019965709248, 019965709255, 019965709262,  019965709286, 019965709279, 019965709293, 074764709141, 019965709316, 019965709330, 00019965709040)\u003c\/p\u003e","brand":"WATER WORKS","offers":[{"title":"20 Black","offer_id":51995834614081,"sku":"WWO70922","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"21 Blue Black","offer_id":51995834646849,"sku":"WWO70923","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"22 Brown Black","offer_id":51995834679617,"sku":"WWO70924","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"23 Natural Dark Brown","offer_id":51995834712385,"sku":"WWO70925","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"24 Natural Medium Brown","offer_id":51995834745153,"sku":"WWO70926","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"25 Coffee Brown","offer_id":51995834777921,"sku":"WWO70928","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"27 Natural Light Brown","offer_id":51995834810689,"sku":"WWO70927","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"28 Burgundy","offer_id":51995834843457,"sku":"WWO70929","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"29 Fire Red","offer_id":51995834876225,"sku":"WWO70914","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"30 Black Cherry","offer_id":51995834908993,"sku":"WWO70931","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"34 Mahogany","offer_id":51995834941761,"sku":"WWO70933","price":13.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/7744\/2369\/files\/WWO70914FAM.png?v=1784565652","url":"https:\/\/walkersfinestbeautysupply.ca\/products\/water-works-water-activated-permanent-powder-hair-color","provider":"Walker's Finest Beauty Supply","version":"1.0","type":"link"}